Veteran investor Carl Loon (Robert De Niro) employs Eddie and gives him the incredible opportunity to make it to the big league in a very short time. Overnight success draws inquisitive eyes of the ambitious and Eddie would need to maintain a low profile if he doesn't want to expose his secret to his phenomenal analytical abilities. Eddie soon discovers that he can achieve the impossible like Bruce Almighty and as greed takes over, he seeks to exploit the financial markets to make some astronomical gains. Knowledge acquisition is rapid and so is its retention. As he is then confronted by his landlord's wife who yaks at him for the pending rent, Eddie chooses an intelligent escape by taking one of the pills and then, whatever he has seen, heard, read or experienced in his life, is available to him as reference. At such a juncture, he stumbles upon his ex- brother-in-law who introduces an experimental designer drug that enhances brain functionality to harness all its potential. Eddie (Bradley Cooper)'s attempts to write a novel go in vain and his inability to push himself to seek refinement is evident with his apartment, his relationship with his otherwise focused girlfriend and his dependent finances. The problem, that we soon discover, is that supply is limited. The intriguing proposition of the story centers around this pharmaceutical experiment that optimizes brain usage to 100% from the meager 20% that we normally use. He then stumbles upon a past acquaintance who introduces him to an experimental drug that could change his life forever. Relativity MediaĪn aspiring writer struggling with his love life, an apartment in shambles, a wasteful lifestyle and a writer's block, is left hopeless after being dumped for his ineptitude. If he can't, he will become just another victim who thought he'd found invincibility in a bottle. With a dwindling stash and hit men who will eliminate him to get the NZT, Eddie must stay wired long enough to elude capture and fulfill his destiny. As the former nobody rises to the top of the financial world, he draws the attention of business mogul Carl Van Loon (De Niro), who sees this enhanced version of Eddie as the tool to make billions, but brutal side effects jeopardize his meteoric ascent. Now on an NZT-fueled odyssey, everything Eddie's read, heard or seen is instantly organized and available to him. That all vanishes the day an old friend introduces Eddie to NZT, a designer pharmaceutical that makes him laser-focused and more confident than any man alive. Out-of-work writer Eddie Morra's (Cooper) rejection by girlfriend Lindy (Abbie Cornish) confirms his belief that he has zero future. As one man evolves into the perfect version of himself, forces more corrupt than he can imagine mark him for assassination. An action-thriller about a writer who takes an experimental drug that allows him to use 100% of his mind.
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